INSTANT ACCESS

Finally Understand Why Your Technical Excellence Isn't Winning Government Contracts

Watch this free 15-minute training where I deep dive into the 5 invisible mistakes I've learned that cost small businesses millions in lost opportunities—and walk away with the strategic clarity to immediately improve your competitive position.

What You'll Learn:

  • The evaluation psychology secret that explains why "boring" large firms beat innovative small businesses (and how to use this knowledge to your advantage)

  • The 18-month relationship timeline that successful contractors follow—starting long before RFPs are released (no special connections required)

  • The systematic infrastructure blueprint that turns your technical expertise into predictable contract wins without expensive consultants or certifications

By the end of this training, you'll have crystal-clear understanding of why your current approach isn't working and exactly which foundation to build first for maximum impact on your next opportunity.

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These mistakes are completely invisible until someone points them out 💼

You have the capabilities. You can deliver excellent results. But something's preventing evaluators from seeing your true value. This training reveals the five positioning blind spots that keep qualified businesses overlooked—and the systematic fixes that make you impossible to ignore.

Here's Exactly How This 15-Minute Training Transforms Your Government Contracting Approach

  • Discover the evaluation psychology framework that explains every lost proposal

    No more guessing why technically superior proposals lose—you'll understand the specific psychological triggers that make evaluators confident in their choice, plus the exact language patterns that address their deepest concerns about career risk.

  • Get the proven relationship-building roadmap that works without insider connections

    Forget generic networking advice—I'll show you the specific value-creation sequence that agencies actually respond to, including the 18-month timeline successful contractors follow and how to compress it when you're starting from zero.

  • Walk away with your personalized action plan for immediate competitive advantage

    This isn't theoretical strategy—by minute 15, you'll know exactly which of the 5 foundations to build first based on your current situation, plus the specific next steps to start building that advantage before your next opportunity emerges.

—Ashley Johnson, PMP®, CF APMP

"I know exactly how frustrating this is. You're putting in 60-hour weeks on proposals that should be winning, missing family dinners for opportunities that end in form rejection letters. The truth? There are invisible rules that nobody explains—and I've watched too many brilliant business owners burn out trying to figure them out alone.

That's exactly why I created this training. A deep dive into the specific psychology and positioning strategies that helped secure $65 million in contract wins. You don't need more credentials or better connections. You need the right roadmap. And that's exactly what this training gives you."

hey there!

I'm Ashley Johnson.

Founder & Principal Consultant, Creative Cresco
PMP®, CF APMP

I help growth-minded small businesses build sustainable government revenue streams through strategic positioning and professional infrastructure.

After nearly a decade managing proposals across architecture, engineering, and consulting industries, I kept seeing the same invisible pattern: small businesses with superior capabilities consistently losing to larger, less qualified competitors.

My experience contributed to securing over $65 million in government contracts. But more importantly, I learned exactly why exceptional businesses fail at government contracting—and what the winners do differently.

"These five mistakes are completely invisible until you know what to look for. Once you see them, you can't unsee them—and you'll understand exactly why your competition keeps winning."

I got tired of watching brilliant small business owners pour everything into proposals that never had a real chance. The strategic positioning that determines who wins happens months before RFPs drop, but nobody explains this to small businesses.

In this training, I'll show you exactly what to look for and how to fix each mistake systematically. No guesswork. No trial-and-error. Just the insights that actually work.

Get Instant Access to Your Government Contracting Breakthrough

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✅Free 15-minute training - No credit card required

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⚡Important: The positioning strategies in this training work best when implemented before your next opportunity emerges. Don't wait until you're staring at another RFP deadline feeling overwhelmed.

Your technical expertise deserves predictable revenue streams. The roadmap to get there is just one click away.

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